Tag: marketing

KFC UK's Pickle Mania boosted sales by 10% with record-breaking gherkin sales, proving limited-time offers drive fast-food success.

The Association of Convenience Stores says the government’s £156 per‑store vape ban cost estimate vastly understates the true financial impact on retailers, spa

Art director confidence tops the story as Teressia Carr denies imposter syndrome, revealing how her fashion background fuels empowerment and success.

Albertsons unveils a sitcom-style retail ads campaign with 'Rico’s Tacos,' redefining how brands engage shoppers in-store.

Welch's targets Gen Z with new functional snacks like Probiotic Yogofruits, boosting gut health and removing artificial dyes for a healthier treat.

Amazon sales surge as three digital‑native startups report growth during Prime Day, driven by platform tools, influencer reach and shopper habits.

AI influencer adoption lags as marketers hesitate to use artificial intelligence for influencer campaigns and connected‑TV ads, according to a 2026 Modern Retai

World Cup retail frenzy draws tourists to American giants Buc‑ee’s and Walmart, sparking viral social media buzz and new partnership opportunities.

Interluxe Group acquires adMixt to bolster luxury events marketing, merging high-end brand representation with performance marketing expertise.

Shoe Palace's new multi-brand marketing campaign, 'Dispatched for Spring,' shows how the retailer targets young shoppers with multiple brands in one ad.